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SOMA 3523: Business Research Methods


COURSE DESCRIPTION:

This course intends to familiarize students with the principles, tools and techniques of research studies, to train them in collecting, classifying, organizing and analyzing materials in the writing of their research project; to familiarize them with the conventions governing the written presentation of research; and to train them to apply these conventions in their research work.

 

LEARNING OUTCOMES:

  1. Students will demonstrate the ability to use appropriate data to solve business problems.
  2. Students will develop a research plan including a problem statement, hypotheses, related literature, and methodology.
  3. Students will understand the scientific method of research and be able to differentiate between descriptive, historical, correlational, and experimental research methods.

 

COURSE FORMAT/ OBJECTIVE:

The main aim of this course is to familiarize students with the principles, tools and techniques of research studies, to train them in collecting, classifying, organizing and analyzing materials in the writing of their research project

 

REQUIRED READINGS:

Leedy, Paul. D & Jeanne Ellis O. (2005). Practical research.  Upper Saddle River: New Jersey,   Pearson Education International

 

PREREQUISITES:

STUDENT SHOULD BE IN LEVEL 300                           

 

FORMATIVE ASSESSMENT:

Regular and punctual class attendance and participation 10%, Assignments and Quizzes 30%,

End of Semester Exams: 60%.